When
Wednesday 1 and Thursday 2 July 2026. Hall opens 09:30 on day one and 10:00 on day two. Both days close at 18:00. The iGB Affiliate Awards at The Shard wrap up day two.
Event · 1–2 July 2026 · ExCeL London
Meet us at iGB L!VE London 2026.
Five of the Rightlander team are in London for two full days at the industry's biggest B2B gathering. Compliance, Optimise, Quality and Trackback Discovery, all in one place. Come and talk revenue, risk and what compliance intelligence actually looks like when it is working.
Where
ExCeL London, One Western Gateway, Royal Victoria Dock, E16 1XL. Custom House on the Elizabeth line and DLR is the closest station. West entrance, Halls S3 to S13.
Who from Rightlander
Ian Sims, Sarafina Wolde Gabriel, Jonathan Elkin, Nicole Mitton and Sunny Yadu will be on the ground across both days. Founder, CEO, Sales, CS and BD, all at one stand.
The Rightlander crew
Who you will meet.
Five people, five very different lenses on affiliate compliance, partner quality and programme growth. Whether you want a founder-level conversation, a product walkthrough, a commercial scoping session or a hands-on demo of Trackback Discovery, there is someone to match.
Ian Sims
Founder
Ian built Rightlander from the ground up after two decades in web development, affiliate marketing and compliance. He started the original monitoring product in 2016 and has watched the industry shift from manual spot-checks to always-on AI classification. He is the person to talk to about where compliance intelligence is heading next.
Best for: product roadmap conversations, strategic partnerships, and anyone wanting a frank founder view on the market.
Sarafina Wolde Gabriel
Chief Executive Officer
Nineteen years in digital marketing leadership across iGaming, including six iGB Best Affiliate Network wins. Sarafina is the person to talk to about strategic partnerships, new markets and where compliance monitoring is going next.
Best for: operators weighing a programme overhaul, networks looking at partnership models, investors and strategic conversations.
Jonathan Elkin
Sales Director
Fifteen years helping brands protect themselves online, including three years in the US with CSC Digital Brand Services and BrandVerity. Jonathan is direct, commercial and builds long-term relationships that stick.
Best for: commercial scoping, pricing conversations, roll-out planning and anyone ready to move from shortlist to signature.
Nicole Mitton
Head of Customer Success & Operations
Nicole spent nearly a decade building and marketing a multi-language affiliate network before joining Rightlander to lead client success. She runs onboarding, training and day-to-day account support, which means she knows every corner of the platform and every workflow brands actually run on it.
Best for: existing customers wanting to get more from the platform, teams planning a roll-out, anyone curious about onboarding speed.
Sunny Yadu
Business Development Manager
Legal background, a decade in global brand protection, and a deep feel for how advertisers can use compliance as a revenue lever rather than a cost centre. Sunny opens new jurisdictions and finds creative angles on tough commercial problems.
Best for: brands entering new markets, agencies scoping partner-monitoring for clients, anyone curious about Trackback Discovery.
Why iGB L!VE
Two days where the industry decides Q3.
iGB L!VE is the single biggest B2B gathering in regulated iGaming. Fifteen thousand attendees, the whole supply chain under one roof, and the room where commercial conversations actually close. We plan our year around it.
The whole supply chain
Fifteen thousand operators, affiliates, tech vendors and suppliers across casino, sports betting and affiliate. Whatever part of the iGaming stack you work in, your counterparty is in the hall.
Serious content, not expo fluff
The iGB L!VE agenda runs deep on regulation, payments, AI, marketing integrity and market-entry strategy. This is where policy, product and programme leaders stress-test the year ahead.
London iGaming Week
iGB L!VE anchors a week of networking across Canary Wharf and The Shard, including the iGB Affiliate Awards, EGR B2B Awards and welcome drinks. If you are in town, you will be busy.
ExCeL logistics
Custom House on the Elizabeth line and DLR puts you at the west entrance in minutes from central London. Halls S3 to S13, one route, no fighting for meeting rooms.
Book a meeting
Grab a slot with Ian, Sarafina, Jonathan, Nicole or Sunny.
Tell us what you would like to cover, who you would like to meet and roughly when. We will confirm a slot and send a calendar invite with a meeting point at ExCeL. Meetings usually run 25 minutes, with coffee or something stronger depending on the hour.
- Product walkthrough of Rightlander Compliance, Optimise or Quality
- New-market scoping for iGaming, finance, crypto or eCommerce
- Sub-affiliate transparency and Trackback Discovery live demo
- Commercial review if you are already evaluating suppliers
Frequently asked
iGB L!VE London 2026, explained.
What exactly is iGB L!VE?
iGB L!VE is the iGaming industry's flagship B2B event, organised by Clarion Gaming. It covers the full supply chain: operators, affiliates, tech vendors, suppliers and regulators, across casino, sports betting and affiliate marketing. 2026 is the second London edition after the move from Amsterdam.
When and where is it in 2026?
1 to 2 July 2026 at ExCeL London, One Western Gateway, Royal Victoria Dock, E16 1XL. The hall opens at 09:30 on Wednesday and 10:00 on Thursday, closing at 18:00 each day. Halls S3 to S13, west entrance.
Who attends?
Around 15,000 attendees including operators, affiliates, platform providers, payments and KYC vendors, game studios, regulators and investors. It is the single largest concentration of iGaming B2B decision-makers in the calendar.
How much does it cost?
Free for qualifying operators, affiliates and industry buyers once your registration is approved. Supplier, exhibitor and visitor passes sit on separate tiers. Full pricing lives on the official iGB L!VE site.
How do I register?
Registration is open at igblive.com. Apply with your business details and wait for approval. Register early: approved passes get priority access to the matchmaking tools and session booking.
What is on the agenda?
Expect deep content on regulation across the UK, EU and US, payments and fraud, AI in marketing and operations, responsible gambling, market entry and partnership strategy. Panels, keynotes and working sessions across the two days.
Can I meet Rightlander without attending?
Yes. If you cannot make iGB L!VE, book a standard demo through our contact form. We are also in London the whole week, so we can meet in central London if ExCeL does not work for you.
Getting to ExCeL
Custom House on the Elizabeth line and DLR puts you at the west entrance in under 30 minutes from the West End, and a direct ride from Heathrow on the Elizabeth line. Driving is possible but public transport is faster.
What to talk to us about
Bring us your hardest compliance and growth questions.
A few of the conversations we are most ready to have at ExCeL. Pick one, all, or bring your own.
Affiliate compliance
How top brands monitor every placement across web, social, PPC and video.
Trackback Discovery
Uncover the hidden partners driving traffic you have never paid for.
Partner Quality
Score every new partner on 60+ signals before you activate them.
Sub-affiliate transparency
See beyond the top-level partner to the placements that actually convert.
Rightlander Optimise
Turn compliance data into exposure, growth and conversion insight.
For networks
Scale partner intelligence across every advertiser you run.
Before you go