Rightlander vs PerformLine: which fits your marketing compliance programme?
PerformLine is the category leader for omni-channel marketing compliance in US fintech, with deep coverage of TILA, UDAAP and FTC rulesets across web, calls, emails, social and SMS. Rightlander matches the omni-channel scope and adds jurisdictional rulesets for UKGC, MGA, AGCO, AAMS, ANJ and FCA, plus partner scoring on 60+ signals, making it the better fit for regulated brands operating outside or alongside US financial services.
Two platforms, two approaches.
PerformLine is the de facto choice for US fintech compliance. Rightlander is built for global regulated industries with jurisdictional rulesets that go well beyond the US consumer finance regulatory frame.
Affiliate compliance and intelligence
- Web, social and PPC monitoring across 30+ jurisdictions
- Regulator-ready evidence with screenshots and timestamps
- Partner scoring on 60+ signals through the Quality module
- Network-agnostic, integrates with your existing tracking
Marketing compliance for US financial services
AI-powered marketing compliance automation for US banks, fintechs and consumer finance partners.
Rightlander vs PerformLine, feature by feature.
| Capability | Rightlander | PerformLine |
|---|---|---|
| Primary use | End-to-end affiliate compliance, web, social and PPC | Marketing compliance for US financial services |
| Verticals served | iGaming, finance, eCommerce, crypto, healthcare | Banks, fintechs, consumer finance, insurance |
| Geographic strength | Global, 30+ regulated markets | United States |
| Web page monitoring | Yes, 1.2M+ pages daily | Yes, omni-channel coverage |
| PPC monitoring | Yes, geo-targeted across global engines | Yes, US-focused |
| Social monitoring | Yes, profiles, posts, stories, video, messaging | Yes, social and messaging |
| Calls and SMS | No, not in scope | Yes, core capability |
| Pre-publication review | Yes, partner onboarding | Yes, document review workflow |
| Jurisdictional rulesets | UKGC, MGA, AGCO, AAMS, ANJ, FCA out of the box | TILA, UDAAP, FTC, state regulators |
| Partner scoring | 60+ signals, ongoing | Partner-level violation tracking |
| Pricing | Custom by programme size | Custom on request |
| Best for | Regulated brands with global jurisdictional exposure | US banks and fintechs with deep TILA, UDAAP and state regulator exposure |
When each platform is the right call.
No vendor wins every scenario. Here is where each platform fits best.
Choose Rightlander when
- Your compliance exposure spans UK, EU, Canada, Australia or other non-US regulated markets.
- You operate in iGaming, crypto, eCommerce or healthcare alongside or instead of US financial services.
- You want partner scoring on 60+ signals built into the same platform that catches violations.
- You need PPC monitoring across global engines, not only the US-relevant ones.
Choose PerformLine when
- You are a US bank, fintech or consumer finance brand with significant TILA, UDAAP and state regulator exposure.
- Calls and SMS are channels you must monitor, not just web and social.
- You want a US-domiciled vendor with the deepest US fintech rulebooks on the market.
How teams move from PerformLine to Rightlander, or run both.
Teams that operate in both US fintech and other regulated markets often run PerformLine and Rightlander side by side: PerformLine for the deep US calls and SMS workflow, Rightlander for the global affiliate, web, social and PPC scope with partner scoring on top.
Connect your network
Income Access, Everflow, Impact, Awin, Affise, PartnerStack, Cellxpert and custom tracking through CSV or API.
Configure your jurisdictions
Pick the regulators you operate under. UKGC, MGA, AGCO, AAMS, ANJ and FCA rulesets are ready out of the box, with custom rulebooks available.
Layer in or replace
Run alongside PerformLine for global coverage, or consolidate fully if your US calls and SMS workflow is light.